Dear BBUS Students,
Week 1 & Beyond: Your Journey to Becoming a Business Leader Begins!
Welcome to the Bachelor of Business Studies (BBUS) program – your gateway to mastering the skills and knowledge needed to thrive in today’s fast-paced business world. Over the next two weeks, you’ll embark on an incredible journey, guided by renowned experts from Taylor’s Business School.
Here’s what awaits you:
Week 1 Schedule:
7th January 2025 (Tuesday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Programme Information and Modules Introduction
Speaker: Dr. Thivashini B Jaya Kumar – Senior Lecturer, Taylor’s Business School
Focus: Marketing, specifically services marketing and consumer behavior.
8th January 2025 (Wednesday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Introduction to MyTIMES and Digital Library
Speaker: Dr. Thivashini B Jaya Kumar – Senior Lecturer, Taylor’s Business School
Focus: Marketing, specifically services marketing and consumer behavior.
9th January 2025 (Thursday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Digital Marketing
Speaker: Dr. Leow Yen Mee – Senior Lecturer, Taylor’s Business School
Focus: Digital marketing, management, and entrepreneurship.
10th January 2025 (Friday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Emotional Intelligence
Speaker: Dr. Gan Jen Ling – Senior Lecturer, Taylor’s Business School
Focus: Emotional intelligence and organizational behavior.
Week 2 Schedule:
13th January 2025 (Monday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Consumer Behaviour
Speaker: Dr. Aqilah Yaacob – Senior Lecturer, Taylor’s Business School
Focus: Marketing, specifically sustainability marketing and consumer behavior.
14th January 2025 (Tuesday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Services Marketing
Speaker: Dr. Thivashini B Jaya Kumar – Senior Lecturer, Taylor’s Business School
Focus: Marketing, specifically services marketing and consumer behavior.
15th January 2025 (Wednesday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Digital Tools in Business
Speaker: Dr. Janitha Kularajasingam – Senior Lecturer, Taylor’s Business School
Focus: Digital marketing, management, and e-commerce.
16th January 2025 (Thursday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Leadership in Management
Speaker: Dr. Karen Tsen – Senior Lecturer, Taylor’s Business School
Focus: Organizational behavior, specifically organizational policies’ impacts on employees’ behaviors.
17th January 2025 (Friday)
Time: 9:45 AM – 1:45 PM
Venue: College Premises
Session: Introduction to Entrepreneurship
Speaker: Dr. Thanuja Rathakrishnan – Senior Lecturer, Taylor’s Business School
Focus: Entrepreneurship education and youth entrepreneurs.
Why Attend?
This isn’t just about lectures – it’s your stepping stone to becoming a future-ready professional. You’ll learn from the best in the field, connect with peers, and build a foundation for success.
Let’s make these two weeks unforgettable and set the tone for your journey ahead!